Market Data
Title Data
Median home value $153,532
Population change 2000 – 2008: 22.5%
Retail sales per capita $13,655 vs California, $10,264
Forecasted population growth 2008-2013: 9.1%
Household growth 2000-2008: 17.3%
Forecasted household growth 2008 – 2013: 11.52%
Total crime index 80 (U.S. rate 100)
2008 Cost of Living Index 90.9 (U.S. average is 100)
Extended Trade Area 600,000 population
Annual trade area revenues $2.5 billion (2008)
Forbes Top 100 Small Cities Rated #75 for job growth
Forbes All U.S. Cities Rated #133 for job growth
Forbes “Best Places for Business and Careers” Rated #140 for cost of living
Tulare County taxable sales Increased 3.3%, second quarter 2008
(one of only 3 in the state to show growth)
Unemployment 15.8%
Unemployment in California 12.3%
Job growth in Visalia .80%
Income growth in Visalia 3.3%
Valleywide job growth 2001-2006: 9.9%.
Southern California job growth 6.5%
Bay Area job growth -5.8%
Household growth Visalia 2000-2008 +81.80%

(Sources: city-data.com; U.S. Census Bureau; California Employment Development Department; Sperling’s Best Places; developmentalliance.com; State Board of Equalization; California Business Images magazine; City of Visalia)